Estate agent in a home

Estate and Letting Agency Business Plan

Running a successful estate agency requires careful planning to acquire properties to sell and let. Use this professionally prepared business plan to develop your own strategies in no time at all.

Whether you are simply selling residential real estate properties, renting office space, letting apartments in a central city location or introducing potential buyers to financial products this plan covers all revenue streams.

The Executive Summary for This Plan

The details below are taken directly from the Estate Agency and Lettings Business Plan.

Company Overview

Real estate finances

Rockby Limited is a new trading company recently incorporated to set up a letting and real estate sales office in a local town.

We are to sub-let an existing estate agency business who are moving premises to the adjoining town. The business is headed by Mr Andrew Harris who has 11 successful years as manager of previous estate agency businesses.

External Review

The local environment has an average selling price for three and four bedroom homes of £423,500 and monthly rental values of £1,560.

The area is in high demand due to the excellent rail links into the City of London which keeps prices higher than the national averages and other towns locally.

In total 120 properties sell each year with an additional 98 being rented to private and local authority tenants. There is one other agency in the town with a small number being marketed by national agencies from their London base.

We believe we can capture 30% of this business in year one, climbing to 50% in year three. Our fees for selling and renting are competitive in the area, and we offer full website marketing for free.

Services Offered

Estate agent contents

Our agency will just offer three core services as follows:

  • Sole agency and joint agency property sales.
  • Full lettings management service and tenant finding commissions.
  • Mortgage and insurance referral services via our consumer credit licence.

Financial Statements

The revenues for all products for the first year of operation are forecast at £225,000 with this increasing by 21% for each of the subsequent two years as we gain market share.

Net profits are forecast to be 34% before the salaries of the Directors and before tax and interest.

Staffing and Ownership

Rockby Limited is a new company set-up and run by Mr Andrew Harris, who has 11 years' experience in the estate agency business.

The staff includes a lettings manager, a sales executive with a part-time administrator.

The premises are secured on a medium term let for 15 years with a rent review every five years. Initial start-up costs are covered by a £60,000 Director's loan to be repaid with the first 12 months of operation.

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What do You Receive?

  • A completed estate agency & letting plan.
  • All sections professionally written for your input.
  • Covers residential and business sales and rentals.
  • Detailed Profit & Loss, Balance Sheet and cash flow.
  • Includes marketing, start-up and planning guides.
  • 90 day Money-back guarantee.
  • Accepted by all major banks.