Promote Your Recruitment Agency

With a buoyant economy, the demand for recruitment services is improving. Utilising standard and advanced marketing techniques your business can thrive in providing permanent and temporary staffing positions.

By planning strategies and actions plans, your recruitment agency can win business from your competitors whilst improving margins and profits with the right promotional and communication activities.

Example Tactics

Here are some example activities you could undertake to generate new business relationships.

  • Speak with your largest current customer groups and offer them an incentive to recruit prospects for your company. Provide them with introductory discounts they can offer their business colleagues.
  • To promote loyalty amongst your customers, offer them a discount on their tenth placement. This scheme will maintain volume, and keep your customers for longer.
  • Liaise with local trade organisations to be the preferred supplier for recruitment. Offer them an exclusive discount for promoting your services. You then get access to their membership portfolio from one arrangement.
  • Develop simple flyers to distribute to local Human Resources departments in local businesses. Hand deliver with a business card to make the initial contacts.
  • Participate in recruitment fairs to generate new contacts. Even if you feel it’s a waste of time, those contacts could help you in the future.

Strategic Marketing

Integrating strategy and marketing together creates a marketing vision that’s hard to beat!

Who Are You Targeting?

What grade or level of staff are you recruiting for, and why? Perhaps you would perform better specialising in a niche or expanding into other areas?

Contract or Permanent?

More companies are requiring short term contract or temporary staff which provide higher margins and are faster to fill as a vacancy. Could you expand your business in this area?

Terms and Prices

Most companies charge the same percentage for any vacancy. By charging less could you generate more volume? Could you charge more but maintain your current volumes?

Proactive Marketing

Many companies do not have a long term relationship with recruitment companies and contact them when a vacancy arises. Could you develop relationships with local businesses?

Download the Plan

Bring more profitable customers into your recruitment business with effective marketing activities today.

  • Fully written marketing plan
  • Financial plans
  • Financial forecasting models
  • 25 promotional strategies
  • Business planning guide
  • Online support

Special offer: Only £29.95

Instant Online Download

Customer
Testimonials

“I needed to put together a long-term business plan to cover all aspects of my new venture. I read a lot of books and attended courses, but I was struggling. Then I came across Teneric and suddenly it was all there in a format I could use and in terminology I could understand. After that, it was plain sailing to the Business Department at my local HSBC Bank”

Jill Shilcock, Managing Director, SEAS Education Advisory Service Limited.

“I wanted ideas for the type of information that needed covering in a business plan, and this gave me a template for the document I submitted to the bank. The business loan we were after was approved. If you have never written a business plan before, then I would recommend your product. It was very straightforward and offered some good advice.”

Gordon Mitchell, UK

“I needed a business plan quickly. The template was easy to use, just fill in the blanks on the wizard and refer to the help guide if I wasn't sure. Your system is good value, and I would recommend them to everyone needing a plan. Attached is the basic plan I threw together in a day for the bank. They specifically wanted cash flow projections, and the Excel spreadsheets were really what I was after from your product.”

John Waterhouse, UK